Parents

TRIVAGO TVC ASIA GLOBAL

Set no limits to your giving.

As Trivago’s first Asia global, the creative of the TV commercial is to touch the local sensibility in a culture area. Focusing on creating a new approach for Asia, the commercial delivers the culturally shared idea of holidays. The theme of the original version addresses the long-time Korean tradition of giving parents a gift with the salary you earn from your first job.

 

Trivago Asia global is said to be one of the most local-friendly ads, the same concept and structure have been modified to each specific market including CN, JP, HK and TW.

CLIENT

trivago N.V.

PURPOSE

Asia Global TVC

CREATIVE DIRECTOR

nofuture

PRODUCTION

Caska 

DIRECTOR

Sunhyeok Kim 

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