Life Event

TRIVAGO

Unforgettable Moment.

Trivago Dynamic Ads, Life Event is data-driven video campaigns that exclusively ideated for Facebook with the goal of having a high engagement rate by serving the most relevant advertising. Each Facebook user is exposed to the ads during their annual special days, such as birthday or wedding anniversary.

 

The creative of Life Event is to connect the dots between the universal motive for a memorable time of a year every individual has and the relevance and efficiency data-driven Advertising could bring.

 

Life Event has contributed to shifting the connotation of hotel booking, which is the pathway Trivago has been leading: the hotel is not only for just an accommodation for trips, but also a treat, therapy or present to yourself.

CLIENT

trivago N.V.

PURPOSE

Global Social Media Campaign

PRODUCED BY

nofuture

CREATIVE DIRECTOR

nofuture

DIRECTOR

nofuture

IDEATION

Sera Park & Namso

STORYBOARD

Ashbee 

VFX, MOTION GRAPHIC

Hojoong Kwak

BARCELONA

SERVICE PRODUCTION

Amor & Lujo Studio

PRODUCER

Tara Biere

D.O.P

Jongwook Lee

1st AC

Cesar 

 

GAFFER

Maria

ART DIRECTOR

Julia Shaaf⁣⁣⁣

ART ASSISTANT

Iris 

COLORGRADING

Speedy (André Froelian)⁣

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