Loveless

ANN / 白安

After a break-up, everything turned into a rainbow colour.

Bai Ann is a singer-songwriter, who has been constructing her own genre of songwriting and a fan base, as well as renown all over Chinese speaking legions.

 

The track, Loveless, is about the musician’s personal growth after a loss, while suggesting a whole new perspective of love and relationship. The story of the music video addresses the two sides of loss - a void and the awakening after. The biggest chunk of the protagonist falls apart, and there are only the thousands of miles wide void left. After the experience of the break-up, slowly, some new sceneries are washed into the void - words, images and moments. Her world starts expanding and getting filled.

 

Focused on the sensibility the music brings, the music video visualises the gradual and rhythmical expansion of emotion though bouncing objects and multifarious colours.

CLIENT

Ann / B'in Music 相信音樂

PURPOSE

Music Video

PRODUCED BY

nofuture

DIRECTOR, EDIT

nofuture

1st AD

Gladys⁣⁣

PRODUCER

Edison Wu

LOCATION MANAGER

Wayne Hsiesh⁣⁣

PD ASSISTANT

王琦凱, 李怡錚

陳冠綺, 湯子毅⁣⁣

GAFFER

魏琥弦⁣⁣

KEY GRIP

莊智淵⁣⁣

BEST BOY

張世旻⁣⁣

DRIVER

林峻甲⁣⁣

EQUIPMENT

CMPC⁣⁣

 

VFX

Namso

D.O.P

Jongwook Lee

1st AC

LIM Jinho

ASISSTANT CAMERA

李方裕, 曾奕綜⁣⁣

Phantom TECHNICIAN

范嘉珍⁣⁣

STEADICAM OPERATOR

Hsiung Huang ⁣

STEADICAM ASSISTANT

Sheng Ming 

DIT

陳逸麟

ART DIRECTOR

AIAI Huang⁣⁣

SET DECPRATOR

Ching Ming Lo⁣⁣

ART ASSISTANT

Ying Jia Lu⁣⁣

GRIP

阿輝

COLORGRADING

Nadir Mansourie

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